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CTV + Mobile Ads: The Ultimate Hybrid Strategy Driving iGaming Growth in 2026
The landscape of iGaming marketing is evolving faster than ever. Players no longer discover apps exclusively on social media or search—they interact across multiple screens, creating
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Programmatic Buying for Casino Brands: What’s Working Now in 2026
The iGaming industry is evolving at lightning speed. Traditional advertising methods like social media and display banners are no longer enough to capture high-value players. Enter programmatic buying — the automated, data-driven approach to buying digital ads that is revolutionizing casino marketing.
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Event Optimization Secrets: Optimizing Casino Campaigns for Deposits, Not Just Installs
In the world of iGaming, app installs are no longer the ultimate measure of success. While Cost-Per-Install (CPI) campaigns were the go-to metric a few years ago, the modern casino advertiser’s focus has shifted to true player value. That means optimizing campaigns for First-Time Deposits (FTD), Return on Ad Spend (ROAS), and Lifetime Value (LTV) rather than just install volume.
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Cross-Promotion Strategies for Multi-Brand Casino Companies: Retargeting Players Across Apps
In the fiercely competitive iGaming market, multi-brand casino operators are leveraging the power of cross-promotion to maximize revenue, retain players, and reduce acquisition costs. Operators often own multiple apps across casino, sportsbook, poker, and slots, creating a unique ecosystem where one user can be guided to multiple experiences.
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Explore how we've helped organizations across industries achieve their most ambitious goals.
Albert
They have proven to be one of our most consistent and trustworthy acquisition partners. Their ability to understand our goals, react quickly, and maintain high-quality traffic sets them apart in a crowded performance space. We value their professionalism, reliable delivery, and long-term approach to collaboration.
OctaFX
Our partnership with them has exceeded expectations. Their strategic optimization, creative testing, and ability to scale without compromising KPI stability have had a noticeable impact on our campaign performance. They continue to be a key contributor to our user-growth initiatives, and we look forward to expanding this successful cooperation.
Gradientt
They stand out for their transparency, strong communication, and genuine commitment to results. Their team handles every campaign with precision from launch to ongoing optimization and consistently delivers high-quality traffic. They are one of the partners we trust most when it comes to reliability and performance.
Appska
Working with them has been smooth, efficient, and highly productive. Their team is proactive, data-driven, and always ready to adapt to new challenges. We appreciate their ability to maintain both scale and quality, making them an invaluable partner for our global performance efforts.
Think Mobile
They continue to impress us with their dedication, fast response times, and strong campaign execution. They deliver stable results across multiple geos and consistently meet the KPIs we set. Their collaborative mindset makes them a partner we enjoy working with..
Zabva
Our cooperation with them has been marked by steady growth, excellent communication, and highly efficient campaign management. They deliver exactly what they promise quality, volume, and reliability. They remain one of our top choices for performance marketing partnerships.
Betr Sports Betting
The team has been instrumental in scaling our mobile user acquisition with quality and consistency. Their ability to deliver high-value users, maintain strict fraud control, and optimize toward core in-app events has made a measurable impact on our performance.What stands out is their transparency, responsiveness, and deep understanding of the iGaming ecosystem. We have been running campaigns together for more than five years, and their reliability has remained exceptional throughout our partnership.Highly recommended for brands seeking dependable traffic, clean delivery, and real growth outcomes.
Rocket Lab
Each campaign is approached strategically to reach the right audience and drive strong results. Through multiple successful collaborations, they’ve proven to be a reliable and trusted partner, and we look forward to future opportunities together.
Growth genius
This team delivers high-quality traffic with strategic precision. Several campaigns have seen significant improvements thanks to their support. Their reliability and results-driven approach make them a trusted partner for our growth initiatives.
Rankmyapp
Working with this team has been a game-changer for our app campaigns. Their innovative approach to audience targeting and creative optimisation has helped us reach new users more efficiently. Beyond delivery, their insights into performance trends and proactive suggestions have added real value to our strategy. They are a true partner in driving measurable results and sustained growth.
Maybank
Working with this team on programmatic campaigns has been outstanding. Their expertise in real-time bidding, audience segmentation, and data-driven optimisation has helped us deliver highly targeted ads with maximum efficiency. Their strategic guidance and transparent reporting make them a reliable partner for driving measurable results.
Easypaisa
This team has been a key partner in enhancing our affiliate programs. Their expertise in identifying the right audience, optimising campaigns, and monitoring performance has led to stronger conversions and higher-quality results. Their proactive insights and professionalism make them a reliable collaborator for driving measurable growth.
Media Troopers
Our betting and casino campaigns saw exceptional results thanks to expert targeting and high-quality traffic. The team’s proactive approach and deep understanding of performance marketing made the process seamless and efficient. Highly recommended for driving impactful growth in the gaming industry.